Liftoff's in-app advertising for eCommerce reaches shoppers inside the mobile apps they use every day, then takes them directly from the ad to your Shopify storefront.
How it works
- A user sees your ad inside a mobile app, as video, an interstitial, or a banner.
- They tap the call to action and land on your Shopify store in their mobile browser.
- The Liftoff pixel tracks what they do there: page views, product views, add-to-cart, and purchases.
- Liftoff's machine learning uses those signals to find more users likely to buy.
What you need
- A Shopify store with admin access. Every product you plan to promote must be purchasable through Shopify.
- Video or static creative assets.
- The ability to install the Liftoff pixel and theme script on your store.
- Any discount codes or promotions you'd like featured in your Product Ads (recommended).
- Landing pages for your campaign.
You do not need a mobile app of your own.
Availability
In-app advertising for eCommerce is currently in beta and supports Shopify storefronts only. Campaigns are set up and managed by your Liftoff Account Manager.
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